Emotions You Know™ · The Hub
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🎉 The game that starts real conversations

The card game that turns “I’m fine” into a real conversation.

Emotions You Know™ turns hard-to-say feelings into words, so children, families, classrooms, and teams can talk honestly before things break down.

Available in multiple languages For all ages, every kind of learner A model that gives back
The Emotional Precision Framework™

Six steps, repeated until they become culture.

The engine inside everything we make. The same method on every page, in every room.

1

Recognize

Notice the emotion before it starts driving the moment.

2

Name

Put accurate words to it. The right word lowers the heat.

3

Understand

Find what the feeling is actually telling you.

4

Regulate

Steady yourself so it informs you instead of running the room.

5

Communicate

Say it clearly and safely, without shutting down.

6

Connect

Turn the moment into closeness instead of distance.

More than a game

It looks like a game. It works like a breakthrough.

Every card is a door into a conversation most families and teams never quite reach. No scripts, no pressure, just honest words finally easy to find.

By the numbers

Before it is a curriculum decision, it is a wellbeing decision.

The research is blunt about both the cost and the fix.

40%of U.S. high schoolers felt persistently sad or hopeless in 2023, up from 30% a decade earlier.CDC Youth Risk Behavior Survey, 2023
+11percentile-point gain in achievement when students are taught social and emotional skills (270,000+ students).Durlak et al., Child Development, 2011
#1connectedness ranks among the strongest protective factors against poor mental health and suicide risk.CDC, 2023
Latest data
As of 2024, teens who spend more than three hours a day on social media face roughly double the risk of depression and anxiety.U.S. Surgeon General Advisory on Social Media and Youth Mental Health, 2024
These are not problems waiting for consequences. They are conversations waiting to happen. Emotions You Know™ gives people the words before the silence becomes a statistic.
Play the game. Start the conversation. Change the culture.
Play. Connect. Grow.
Get Emotions You Know™
About Churmell

A voice that heals. A message that moves.

Churmell Mitchell is a global speaker, educator, author, and emotional clarity strategist who helps people rebuild from the inside out. His work strengthens families, schools, fatherhood and prevention programs, leadership teams, and faith communities, turning emotion into language and language into connection.

Churmell Mitchell
Presidential Lifetime Achievement Award 2024 Casey Family Programs Father of the Year 2024 Auburn Black Alumni of the Year #1 Amazon Best Seller Featured in New York Times Magazine The team behind the Season 25 winner of NBC’s The Voice
4,000+
Hours of service recognized by the President of the United States
Two
Children, Prince and Princess, and one mission built around them
Since 2016
Speaking, writing, and building an emotional clarity ecosystem
Global
Stages and platforms, from classrooms to corporations to houses of worship
The Journey

It started long before it had a name.

The mission did not begin in a boardroom. It began with a young man who left home early, found community where he could, and decided his story would not be the end of him.

Where it began

At sixteen, I left home.

At sixteen, I left home and started my journey early. Those years taught me more about life than I could have learned any other way, and I never carried them alone. I had community around me, people who saw something in me and refused to let me fall through the cracks. I lived where I could, including a basement that kept a roof over my head, finished high school, and set my eyes on becoming the first in my family to earn a college degree.

The mentor

Someone saw it before I could.

A high school mentor, former Ole Miss linebacker D.T. Shackelford, looked at me and saw what I could not yet see in myself. His words became my mantra: “You’re going to pick a different route, you’re going to college, and you will be a leader.” Sports were never just games to me. They were lifelines. I was named Offensive Player of the Year in football my senior season, proof that struggle could be turned into something that lasts.

2013 · Auburn University

A single father, in college, refusing to quit.

I came to Auburn to study kinesiology as a single father raising my two children. For more than three months I was homeless. My mother kept the kids while I found places to stay and worked multiple jobs, on and off campus, while carrying eighteen credit hours a semester. The goal never moved. Earn the degree. Wear the orange and blue. Build a different life for my children than the one I was handed.

2017 · The redirection

The injury that ended one dream and revealed another.

As my dream of playing in Jordan-Hare came within reach, a patella tendon injury ended my athletic career. The staff in the School of Kinesiology carried me through it, helped with my children, and made sure I never abandoned my education. That season taught me the lesson the whole mission now rests on. I was never meant to navigate life alone, and neither is anyone else.

The mission

From the kitchen table to a movement.

Emotions You Know™ started at my own kitchen table, built from the conversations my family actually needed. A way to help children name what is hard to say, before it turns into something harder to undo. A Father’s Voice Matters grew from the same root, supporting fathers and families the way I once needed support. Faith, family, and purpose are not separate from this work. They are the foundation under all of it.

Today · Recognized nationally and globally

Athlete. Father. Speaker. Mentor. CEO.

The same story that almost ended me now opens doors. Recognition from a President of the United States, a national Father of the Year honor, an Auburn Black Alumni of the Year award, and a board seat appointed by the Governor of Alabama. I have gone from national stages to global stages, from schools and juvenile facilities to corporations and houses of worship. I use every room to do one thing. Bring hope to the broken, and give people the language to build, refill, and become again.

“The university didn’t just educate me. It transformed me, and equipped me to turn my adversities into strengths and use them to positively impact others.”

Churmell Mitchell · Auburn University ’16
The Origin of Emotions You Know™

Three seeds became a movement.

Emotions You Know™ did not start as a product. It started as three seeds, planted in the same season of my life.

1
Jesus in the wilderness

The first seed.

I picked up my Bible again, after a long time away, and read about Jesus in the wilderness. For the first time, I saw how many emotions He moved through, and how completely He understood what we carry. If He could feel all of that, then emotion was never weakness. It was human.

2
My children

The second seed.

The second was the weight my own children carried. Emotions too big for their words, and a father who refused to let them go unnamed. I needed a way to help them say what was hard to say, before it turned into something harder to undo.

3
Everyone carries something

The third seed.

The third was a truth I could not unsee. Everyone carries something. As a leader, my work became drawing it out of the people I serve, and letting them draw it out of me. All three seeds grew into a tool the world could hold.

Featured Partnership

2024 Casey Family Programs Birth Parent Father of the Year

“We work with a lot of single fathers who feel like there is no support for them. So what we do is find those resources and partnerships in our community to help them.”
Churmell Mitchell, in his Casey Family Programs award profile

Casey Family Programs is the nation’s largest operating foundation focused on safely reducing the need for foster care and building Communities of Hope. Their national Excellence for Children Awards honor leaders across the child welfare system. In 2024 Churmell was named Birth Parent Father of the Year for the work he leads through A Father’s Voice Matters, finding resources and partnerships that help single fathers stay present in their children’s lives.

The partnership runs deeper than a single award. Churmell has contributed to Casey’s body of work as a featured voice with lived experience, adding a birth father’s perspective to the national conversation on prevention, family engagement, and keeping children connected to the people who love them.

Watch the story Casey Excellence Awards
Churmell Mitchell, 2024 Birth Parent Father of the Year
2024 · Birth Parent, Father of the Year
Recognition

Honored for the work, grounded in the rooms.

President's Lifetime Achievement Award

The President’s Lifetime Achievement Award

Awarded under President Joe Biden of the United States, in recognition of a lifetime of service and measurable impact in communities. It sits at the center of a body of work that runs from early childhood and fatherhood to leadership and emotional wellness, and it reflects thousands of hours given to the people most systems overlook.

2024
National Father of the YearCasey Family Programs, Birth Parent Father of the Year
2024
Auburn University Black Alumni of the YearLeadership, advocacy, and community service
2024
Amazon #1 Best SellerSingle Parent category
2024
Appointed by Governor Kay IveyChildren’s Trust Fund of Alabama, District 3 Board
NYT
New York Times MagazineFeatured creative and media work
NHSA
National Head Start AlumniResilience Series honoree and former Executive Director, Alabama Head Start Association
What I’ve Built

One mission, several front doors.

Each brand is a different way into the same work: helping people feel it, name it, and rebuild from it.

The flagship
Emotions You Know™

A conversation-based tool that gives families, schools, and teams the language to name what they feel before they act on it.

Fatherhood & prevention
A Father’s Voice Matters

A nonprofit strengthening fathers and families through engagement, presence, prevention, and safe spaces.

Build · Refill · Become
Refill™ & BRB Again

The growth and lifestyle arm of the work, built on one truth: you cannot pour from empty. Step back, refill, become.

Storytelling & media
Churmell Mitchell Productions

Premium content and creative direction, including the team behind the Season 25 winner of NBC’s The Voice.

Books & tools
Author

Practical, relationship-centered books that help people rebuild healthy patterns and live with intention.

Signature Talks

Same framework. Different room.

Most performance problems are emotional clarity gaps, not strategy failures. Each keynote installs the language and the systems that restore connection, tuned to the audience in the room.

Mental Health & Emotional Wellness

From Reaction to Clarity

The emotional vocabulary that turns conflict and shutdown into communication, for any room.

Students · Educators · Counselors · Teams
Fatherhood Engagement

A Father’s Voice Matters

Engagement, presence, and prevention. Why fathers are not optional, and how to bring them back.

Schools · Head Start · Family programs · Nonprofits
Leadership

Leading Under Pressure

Human-centered leadership, psychological safety, and culture when the stakes are high.

Leaders · Managers · Executive teams
School Culture

Climate, Behavior & Connection

For schools and districts. Reducing escalation by building emotional literacy in staff and students.

Districts · Administrators · Staff PD
Faith & Testimony

Hope for the Broken

The testimony. From hard beginnings to honored, and what it teaches about resilience, faith, and purpose.

Churches · Retreats · Faith organizations
Identity & Renewal

Build. Refill. Become.

Burnout, refilling, and identity. Why you cannot lead, parent, or build from empty.

Any audience carrying too much
What People Say

It is transformation.

★★★★★

“Churmell didn’t just inspire our parents. He transformed the room. People left ready to rebuild their families.”

Parent Engagement Coordinator
★★★★★

“Our staff said it was the best PD we’ve had in years. Practical, human, and emotionally powerful.”

District Leader
★★★★★

“This message needs to be heard everywhere. He connects with every audience: youth, parents, and professionals.”

Conference Host
★★★★★

“It wasn’t motivational fluff. It was deep, real, and life-changing.”

Corporate Team Supervisor

Bring this voice to your stage.

Tell me about the room you are trying to change. We scope it to your goals, your timeline, and your funding cycle.

Book a Conversation
For who

Same framework. Different world. Pick your door.

The message shifts with the room, the heart of it stays the same. Choose where you serve and go straight to a page built for your people.

← For who
Families & Parents

For the home, the table, and the people you love.

The hard conversations get easier with a prompt in hand. Emotions You Know™ gives your whole family one shared language for what they feel.

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Around the table

Turn everyday moments into real connection, no lecture and no pressure required.

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A shared language

Kids and parents name feelings the same way, so far less gets lost between you.

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Closer, faster

One honest exchange tonight becomes trust you keep for years.

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For faith communities

Healing, dignity, and safe space for the emotions people carry quietly, even in the pew. Pairs naturally with small groups and fatherhood ministry.

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For youth programs

Group play for after-school and mentoring that helps young people name what they feel and build resilience together.

A Father's Voice Matters

Because so much of this begins with a father.

Bring fathers into the conversation and into the healing. Stronger communication at home shapes a child's whole world.

Why connection at home matters

The everyday conversation is doing more than you think.

The small moments, dinner, the drive home, bedtime, are where a child learns whether their feelings are safe to share. The research is striking on how much those moments shape a child's mental health.

40%of U.S. high schoolers felt persistently sad or hopeless in 2023, a signal that kids need more ways to be heard.CDC Youth Risk Behavior Survey, 2023
DoseMental health improves with each added family dinner per week, a clear dose-response link across more than 26,000 adolescents.Elgar et al., Journal of Adolescent Health
LowerFrequent family meals are tied to lower depression, less risk-taking, and stronger life satisfaction in youth.FMI Foundation research review

A shared language turns those moments into connection.

The research points to one mediator behind the numbers: the ease of communication between parents and kids. That is exactly what Emotions You Know™ builds. A prompt in hand makes the hard conversation easier, so the table becomes a place where feelings get named instead of buried.

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Around the table is where it starts.
One shared language for the people you love, built in the small moments that shape a child.
Free coloring page preview
Free download

Grab a free coloring page for tonight

Print it, color it together, and let the conversation start while the crayons are out. A small, free way to bring emotional language to the table at home.

Click here to download ↓
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Fundraise with your group

PTAs, churches, sports teams, and family groups can raise funds with Emotions You Know™. Simple setup, and you earn while sharing a tool that helps families connect.

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Become an affiliate

Parents and community leaders can earn by sharing the game with other families. Apply, get your unique link, share it, and earn on every sale you generate.

The Refill Series

Refill Your Children.

The Refill book series helps parents pour back into their kids, and into themselves. Practical, faith-rooted encouragement for the work of raising emotionally healthy children.

Start here ↗

Start the conversation tonight.

Bring Emotions You Know™ home, or give a game to a family who needs it most.

Fund the work

Bring it to your people, and let your community help fund it.

Run a fundraiser with your group, or sponsor games for the families, classrooms, and teams who need them most. Every box you raise puts emotional clarity, and the words for hard feelings, in front of someone who has been carrying them alone.

← For who
Schools, Districts & Educators

For the classroom, the counselor, and the campus.

emotional skills and communication that protects instructional time, gives students the words for what they feel, and gives staff a refill. From a single assembly to a district rollout.

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In the classroom

Emotional vocabulary that calms the room and protects learning time.

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For counselors

A warm, flexible tool that opens conversations and helps de-escalate.

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Across the campus

Student wellbeing, residence life, and peer connection at scale.

By the numbers

Before it is a curriculum decision, it is a wellbeing decision.

40%of U.S. high schoolers felt persistently sad or hopeless in 2023.CDC Youth Risk Behavior Survey, 2023
+11percentile-point achievement gain when students are taught emotional skills.Durlak et al., 2011
#1connectedness ranks among the strongest protective factors for student mental health.CDC, 2023
🏅 Athletics, movement & the brain

A healthy body and a steady mind learn better.

This is the athletics side of the work in schools. Movement, mental health, and learning are wired together, so for a pre-K through 12 and college audience, the case for physical activity is also a case for academic and emotional growth. Here is how we bring it into PE, athletics, and the classroom.

21%of U.S. children and teens ages 2 to 19 now have obesity, a record high and up from 19% a few years earlier.CDC / NCHS, 2021–2023
<25%of kids ages 6 to 17 meet the recommended hour of daily physical activity.CDC
20 minof walking measurably improves children's brain activity and performance on academic tests.Hillman et al.
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Movement sharpens learning

Physically active students tend to have better grades, attendance, memory, and on-task classroom behavior, the CDC reports. Movement is not a break from learning. It primes it.

Healthier bodies, steadier moods

Regular activity reduces anxiety and depression symptoms in children and teens while building the physical health that lets them show up ready.

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Athletics belongs in the plan

School athletics and PE are where lifelong habits form. Pairing movement with emotional language reaches the whole child, in the classroom and on the field.

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One language, classroom to kitchen table.
When teachers, counselors, and families use the same words, the skill finally sticks.

One language, from the classroom to the kitchen table.

When teachers, counselors, and families use the same emotional language, students stop code-switching between worlds. That consistency is what makes the skill stick, in the building and at home.

For homeschool families

Homeschool is a family, a classroom, and a heart, all at once.

You are the teacher, the parent, and the safe place, all at the same time. Emotions You Know™ gives your day a built-in moment to slow down, name what everyone feels, and reconnect before the next lesson.

3.4M+school-age children homeschooled in the U.S.
~6%of all K-12 students, and climbing
2.5M → 3.4Mgrowth since 2019, a movement not a moment

Source: National Home Education Research Institute, 2024-2025 estimates.

Free coloring page preview
Free download

A free coloring page for your classroom

Print copies for your students, hang the finished art, and use it as a soft way into naming feelings. Free in three languages.

Click here to download ↓
💛

Fundraise for your school

Schools and PTAs can raise funds with Emotions You Know™. Simple setup, and the school earns on every box while putting an emotional wellness tool in families' hands.

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Become an affiliate

Educators, counselors, and community leaders can earn by sharing the game. Apply, get a unique link, share it, and earn on every sale you generate.

The Refill Series

Refill Your Students.

Encouragement and tools that help students refill, build resilience, and carry emotional language beyond the classroom.

Start here ↗
Fund the work

Bring it to your people, and let your community help fund it.

Run a fundraiser with your group, or sponsor games for the families, classrooms, and teams who need them most. Every box you raise puts emotional clarity, and the words for hard feelings, in front of someone who has been carrying them alone.

← For who
Leaders & Organizations

For the team, the leader, and the people who carry the most.

Regulated leaders build stable teams. Bring emotional clarity, communication, and psychological safety into the room, without the soft language that gets tuned out.

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For leaders

Regulation under pressure and high-stakes communication when it counts.

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Psychological safety

A culture where people speak up before small things become big ones.

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Performance

Most performance problems are emotional clarity problems wearing another costume.

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Healthier team culture

People feel valued beyond their roles, so collaboration rises and burnout drops.

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Leaders who lead with care

Practical, relational tools that build empathy, clarity, and trust under pressure.

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Less burnout, more retention

Refilled leaders and clearer communication keep good people in the building.

The cost of a disconnected workplace

Most performance problems are clarity problems in disguise.

When people cannot name what they carry, it shows up as disengagement, turnover, and stalled teams. The data is clear: culture, not access to benefits, is the real lever.

52%of employees reported feeling burned out in 2024, with mid-level managers reporting the highest rates of all.Workplace burnout research, 2024
31%U.S. employee engagement sat near a decade low in 2024, meaning roughly seven in ten are not fully invested.Gallup State of the Global Workplace, 2024
92%of employees say mental health support is important to a positive workplace culture, yet many stay silent for fear of retaliation.NAMI Workplace Mental Health Poll, 2024

Psychological safety is a performance strategy.

The APA found that workplace cultures where people can speak up and be themselves are tied directly to higher performance and productivity. Emotions You Know™ gives leaders and teams a shared, practical language for the conversations that keep good people in the building, without the soft talk that gets tuned out.

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Regulated leaders build stable teams.
A leadership session in the room. Drop the photo here.
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Run a team fundraiser or drive

Companies and employee resource groups can support emotional wellness with Emotions You Know™. Simple setup, and a meaningful tool in your people's hands.

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Become an affiliate

Consultants, coaches, and culture partners can earn by sharing the game. Apply, get your unique link, share it, and earn on every sale you generate.

The Refill Series

Refill Your Leaders.

Burned-out leaders cannot pour from an empty cup. The Refill series helps the people who carry the most regain clarity, steadiness, and capacity.

Start here ↗
Fund the work

Bring it to your people, and let your community help fund it.

Run a fundraiser with your group, or sponsor games for the families, classrooms, and teams who need them most. Every box you raise puts emotional clarity, and the words for hard feelings, in front of someone who has been carrying them alone.

← For who
Athletics

For the locker room and the life beyond the game.

Competitive durability for collegiate, pro, and elite high school programs. Locker room stability, identity beyond stats, and mental health normalized without softening the edge.

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Locker room stability

A team that communicates wins when the pressure is highest.

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Identity beyond stats

Who they are when the scoreboard is off, so a slump never becomes a crisis.

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Coach & athlete

Father-informed mentorship and real team integration, not a one-time talk.

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Built into the season

Not a single assembly. The language gets reinforced through the year so it holds when pressure peaks.

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Mental health, normalized

Athletes get permission and vocabulary to speak up early, without softening the competitive edge.

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Life after the game

An identity that outlasts the jersey, so the transition out never becomes a crisis.

The pressure is real, and it starts young

The game asks everything. Few are taught to carry it.

From middle school fields to the pros, athletes absorb pressure most people never see. The body gets trained for years. The mind rarely gets the same coaching. Here is what the research shows, at every level.

70%

Youth burn out and walk away

About 70% of kids drop out of organized sports by age 13, with injury and burnout among the top reasons, even as 60 million play. Nearly 1 in 10 report burnout and up to 35% show signs of overtraining.

American Academy of Pediatrics, 2024

1.5–2×

College athletes under strain

Rates of mental exhaustion, anxiety, and depression among college athletes remain one and a half to two times higher than before the pandemic, and run highest among athletes of color and those facing economic hardship.

NCAA Student-Athlete Well-Being Study

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Famous before they grow up

NIL deals and social media turn kids into brands before they are grown. Twelve-year-olds now build highlight reels and athlete profiles, and some become terrified to fail because every mistake might end up online.

Reported across youth-sport research, 2024–2026

Concussions, injury, identity tied to performance, the transition out of the game. The weight is heavy at every age. The skill that carries it, emotional language, is teachable.

A story of injury and the comeback

Leevan "Superman" Sands.

An Auburn graduate and two-time NCAA champion, Leevan Sands became a four-time Olympian, a 2008 Olympic bronze medalist, and the Bahamian national record holder in the triple jump.

Then, in round four of the triple jump at the London 2012 Olympics, a knee injury nearly ended his career. Many thought they had watched his final jump. He fought back over four hard years and returned to the Olympic Games in Rio in 2016.

Today he coaches the horizontal jumps at the University of Kentucky, after Florida State and Northern Colorado, mentoring young athletes toward the World Championships and the 2028 Olympics. One of his athletes, who almost quit after the Olympics, says Sands told him to see it through, and that it meant the world.

The injury is not the end of the story. The right voice in your corner is what changes what happens next.

Leevan "Superman" Sands competing in the triple jump for the Bahamas
Leevan “Superman” Sands
Four-time Olympian · Olympic bronze medalist · University of Kentucky coach
The other side of the story

Mental fitness is as trainable as the body.

Sport, coached well, builds resilience, regulation, and connection that outlast the jersey. The same way a team drills footwork, it can practice the language of pressure, before pressure becomes a crisis.

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Name it before it grows

Athletes get permission and vocabulary to speak up early, so a slump, an injury, or a hard week never quietly becomes something bigger.

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A locker room that talks

A shared emotional language across the team, so teammates and coaches can have the real conversation when the pressure is highest.

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Identity beyond the stat line

Who an athlete is when the scoreboard is off, so the transition out of the game is a next chapter, not a loss of self.

The Emotions You Know™ athletic package

Keynotes, team intensives, and season-long integration for collegiate, pro, elite high school programs, and athletic departments. The game gives a team one shared way to talk about pressure, identity, and mental health, reinforced through the season so it holds when it counts.

It starts in schools

Build it before they ever turn pro.

The pressure starts on middle school and high school fields. So does the solution. We bring emotional wellness into school athletics, where habits are formed early.

💛

Run a fundraiser

Programs, teams, and booster clubs can raise funds with Emotions You Know™. Simple setup, and you earn while putting an emotional wellness tool in families' hands.

🔗

Become an affiliate

Coaches, athletes, and mission-driven partners can earn by sharing the game. Apply, get your unique link, share it, and earn on every sale you generate.

The Refill Series

Refill You.

The pressure is real, and so is the recovery. The Refill series helps athletes and competitors pour back into themselves, on and off the field.

Start here ↗

Build a program that holds under pressure.

Keynotes, team intensives, and season-long integration for collegiate, pro, and elite high school programs.

Fund the work

Bring it to your people, and let your community help fund it.

Run a fundraiser with your group, or sponsor games for the families, classrooms, and teams who need them most. Every box you raise puts emotional clarity, and the words for hard feelings, in front of someone who has been carrying them alone.

← For who
First Responders & High-Pressure

For the crew that carries what others cannot.

Law enforcement, emergency response, healthcare, and command leadership. Regulation under threat, clear command communication, and the post-incident reset.

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Regulation under threat

Stay clear and steady when the moment is anything but.

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Command communication

Say it clean when it matters most, up and down the chain.

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Post-incident reset

Process what the job asks people to carry, before it carries them.

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Built for the shift

Tools that work in real conditions, not a classroom. Short, usable, and repeatable on the job.

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Crew culture

A team that checks on each other early, so small strains never become silent crises.

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Home stays intact

What they carry on shift does not have to come home. Regulation that protects the family too.

The weight behind the badge

The job runs toward what others run from.

First responders carry trauma most people never see, inside a culture that often treats speaking up as weakness. The numbers make the case for a different approach, one built on early, normal conversation.

~30%of first responders develop a behavioral health condition such as depression or PTSD, compared to about 20% of the general population.SAMHSA, via Psychiatric Times
85%of first responders report symptoms related to mental health conditions, and most have been exposed to traumatic events on the job.Relief Mental Health review
18 / 100kThe firefighter suicide rate, higher than the general public, and police and firefighters die by suicide more often than in the line of duty.Ruderman White Paper / CDC, 2021

A culture of silence is the real risk.

The barrier is rarely a lack of strength. It is a culture where being vulnerable feels like losing the badge. Emotions You Know™ gives crews a shared, no-stigma language to check on each other early and reset after the call, before what they carry on shift comes home.

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Check on each other before the call comes home.
A no-stigma language for the crew, so the weight of the shift gets named, not carried alone.
Free coloring page preview
Free download

Free coloring pages for the kids in your community

When you are connecting with children on a hard day, a coloring page gives little hands something to do and little hearts something to say. Print as many as you need, on the house.

Click here to download ↓
💛

Run a fundraiser

Departments, unions, and support groups can raise funds with Emotions You Know™. Simple setup, and you earn while putting a wellness tool in your people's hands.

🔗

Become an affiliate

Chaplains, peer-support leaders, and partners can earn by sharing the game. Apply, get your unique link, share it, and earn on every sale you generate.

The Refill Series

Refill You.

You pour out for everyone else. The Refill series helps the people who carry the most pour back into themselves.

Start here ↗

Steady people make better calls.

Trainings and command sessions for law enforcement, emergency response, healthcare, and high-pressure leadership.

Fund the work

Bring it to your people, and let your community help fund it.

Run a fundraiser with your group, or sponsor games for the families, classrooms, and teams who need them most. Every box you raise puts emotional clarity, and the words for hard feelings, in front of someone who has been carrying them alone.

← For who
Homeschool Families

Homeschool is a family, a classroom, and a heart, all at once.

You teach, you parent, and you hold the whole day together. Emotions You Know™ gives your home one shared language for feelings, so a hard morning becomes an honest conversation before the next lesson.

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The kitchen-table classroom

One child or a houseful, the game fits your day and gives everyone a moment to name what they feel.

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Any age, any level

Two board levels grow with your learners, from early readers to high schoolers.

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Connection before curriculum

Before a lesson lands, a child has to feel safe. This builds that safety in minutes.

A movement, not a moment

Homeschooling is one of the fastest growing ways families learn.

More families choose to teach at home every year, and they are looking for tools that build the whole child, not only the test score.

3.4M+school-age children are homeschooled in the United States
~6%of all K-12 students, and climbing
2.5M → 3.4Mgrowth since 2019

Source: National Home Education Research Institute, 2024-2025 estimates.

Free coloring page preview
Free download

A free coloring page for a learning break

Slip it into the day when little hands need a reset. Color it together, then talk about the feelings on the page. Free in three languages.

Click here to download ↓
Bring it home

Bring Emotions You Know to your homeschool or co‑op.

One game for your family, or a set for your whole co‑op. Tell us your setup and we will help you bring it in.

← For who
Counselors & Therapists

For the room where people finally say it out loud.

Emotions You Know™ gives the people you work with a shared language for what they feel, so a child, a teen, a couple, or a group can name it before they can explain it. It looks like a game, which is exactly why guards come down.

🗣️

A way in

For the client who freezes at “how do you feel,” a card gives them somewhere to start.

🧩

Any age, any setting

Works one on one, in family and couples work, and in groups, with children through adults.

🤝

Less pressure, more honesty

The playful format lowers defenses, so the real conversation arrives sooner.

How clinicians use it

One tool, many ways into the work.

Counselors, therapists, social workers, and case managers reach for it when words are hard to find.

💬

Individual sessions

A gentle prompt to open a session, check in on the week, or move past a stuck point.

👪

Family and couples work

Give everyone the same words, so the conversation stops getting lost in translation.

👥

Group and support settings

An easy shared activity that builds safety and gets a circle talking honestly.

📋

Intake and check-ins

A low-pressure way to surface how someone is really doing before the deeper work begins.

Free coloring page preview
Free download

A free coloring page for younger clients

Print it for the children and teens you work with. A soft, no-pressure way into naming feelings between sessions. Free in three languages.

Click here to download ↓
Bring it to your clients

Put it to work in your practice.

One set for your office, or a bulk order for a clinic, agency, or program. Tell us how you serve and we will help you bring it in.

← About
Our Team

The people behind the mission.

Emotions You Know™ is built by a team that lives this work. Leadership, programs, partnerships, and the people who keep families and schools at the center of everything we make.

Board of Directors

Governance and direction.

The board guides the vision, stewardship, and long-term impact of the mission.

Titles pending. These are your real board members and photos. Send each person's role and it drops onto their card.

Daniel Ibinola

Daniel Ibinola

Board of Directors
Frazelma Lynn

Frazelma Lynn

Board of Directors
Skip Long

Skip Long

Board of Directors
Mateo Arenas

Mateo Arenas

Board of Directors
Joseph Murray

Joseph Murray

Board of Directors
Melissa Arenas

Melissa Arenas

Board of Directors
Tina Brown

Tina Brown

Board of Directors
Greg Davenport

Greg Davenport

Board of Directors
Roger De Leon

Roger De Leon

Board of Directors
Josh Anders

Josh Anders

Board of Directors
Valencia Yancy

Valencia Yancy

Board of Directors
Cedric Torbert

Cedric Torbert

Board of Directors
Nick Brown

Nick Brown

Board of Directors

The team.

The people doing the daily work across operations, programs, partnerships, content, and community.

CM

Candace Mackey

Chief Operating Officer
OG

Olivia Grant

Executive Assistant
AC

Andre Coleman

Director of Partnerships
RM

Renee Maddox

Director of Programs
KT

Kevin Tran

Web Designer & Developer
BH

Brianna Hughes

Social Media Manager
DP

Devon Price

Content Producer
CR

Camille Rivera

Community Manager
JE

Jordan Ellis

Operations Coordinator
SN

Stephanie Nwosu

Marketing Manager

Placeholder profiles. Names and photos are examples for layout. Send the real headshots and titles and they drop straight into these cards.

Keynotes, workshops & trainings

Install the language across your whole room.

This is framework-driven, not personality-driven. Every format is built to shorten reactive cycles, strengthen communication, and stabilize culture. Whether it is a keynote or a district-wide rollout, the goal stays the same.

The formats

Five ways to bring it in.

🎤
Keynote

Executive & Conference Keynote

For district gatherings, summits, and conferences. Sets shared language at scale.

🛠️
Training

Workshop & PD Day

Half-day and full-day intensives that move from awareness to daily practice.

🎒
Students

Student Assembly Experience

For elementary through high school. Precision language and recovery, made for the room.

💼
Leadership

Leadership Regulation Intensive

For cabinets and executive teams. Regulation under pressure and high-stakes communication.

🏗️
Rollout

District & Org Implementation

Multi-phase integration with reinforcement, until the language becomes culture.

✳️
Custom

Built for your people

Tell us the room and the outcome, and we will scope the right format.

Request a proposal →
Signature talks

Six talks. One framework, tuned to your room.

Most performance problems are emotional clarity gaps, not strategy failures. Each talk installs the language and the systems that shorten reactive cycles and restore connection.

🗣️
For any room

From Reaction to Clarity

The emotional vocabulary that turns conflict and shutdown into communication.

💪
Fatherhood & family

Why Fathers Are Not Optional

Engagement, presence, and prevention. How to bring fathers back, and why it changes everything.

💼
Leaders & teams

Leading Under Pressure

Human-centered leadership, psychological safety, and culture when the stakes are high.

🏫
Schools & districts

Climate, Behavior & Connection

Reducing escalation by building emotional literacy in staff and students.

🕊️
The testimony

Hope for the Broken

From hard beginnings to honored, and what it teaches about resilience, faith, and purpose.

🌱
Growth & identity

Build. Refill. Become.

Burnout, refilling, and identity. Why you cannot lead, parent, or build from empty.

How it works

From first call to lasting culture.

1

Discovery call

We learn your people and your goal.

2

Proposal & format

Scoped to your audience and outcomes.

3

Alignment

Pre-engagement prep so the day lands.

4

Delivery

A live keynote, workshop, or training.

5

Reinforcement

Follow-through that becomes culture.

Request a proposal

Every engagement is scoped to your people. Clarity and outcomes first.

Proof & connections

Trusted where it matters most.

President's Lifetime Achievement Award

Presidential Lifetime Achievement Award

National recognition for sustained impact in emotional wellness, family strengthening, and community service.

Doris DukeCasey Family ProgramsGoogleHead StartUnited WayOperation HOPEChildren's Trust Fund of AlabamaAuburn UniversityNBC's The VoiceNew York TimesBoys & Girls ClubYMCAPrevent Child Abuse America

The network and its impact reach across emotional awareness, family strengthening, and community service. Emotions You Know™ is translated into multiple languages, so the work meets families where they are.

Conversations

Watch what happens when people stop performing and tell the truth.

Real conversations and clips from live rooms. The fastest way to understand the work is to see it land.

Featured

The conversation that changed the room.

Real conversation

A father and son, one card, ten honest minutes

What the game opens up when nobody is performing.

Live keynote

The room that went quiet, then changed

A clip from a school-wide session.

In the classroom

Students finding the words for the first time

Emotional vocabulary in real time.

Listen in

Five shows. A lot of honest conversation.

Keep the conversation going in your ears. A growing network of shows from the Emotions You Know™ family, made to help you name it, refill, and grow.

The store

Take the conversation home.

The storytelling card game that helps kids name what they feel, build confidence, and connect. Pick your game below, every box ships in your language.

60-second setup 2–10 players Ages 5 & over No reading required Available in multiple languages
A video about Emotions You Know™ goes here. In GoHighLevel, upload a video or paste a link.
Single game
English

Emotions You Know™ — Single Game

The conversation card game that started it all. For home, the table, and the people you love.

$45$80Special Price
Ships in English, Portuguese, or Spanish
Secure my copy
Best value 6 games
English

Emotions You Know™ — 6-Game Pack

Six games for classrooms, programs, teams, and family circles. The most loved way to start the conversation at scale.

$270$480Special Price
Six full games · just $45 each
Get the 6-pack

Need more than six? Schools & bulk orders →

Books & resources

Take the feelings off the table and onto the page.

Coloring and activity books built on Emotions You Know™. Get the instant digital download to print at home, the paperback shipped to your door, or the keepsake hardcover.

Emotions You Know™ Coloring Book for Kids

Emotion characters to color, with a color-test page and a name page. Built for younger hands and big feelings.

Emotions You Know™ Activity Book for Kids

Alphabet tracing, number tracing, word matching, and more, all wrapped around naming emotions.

Emotions You Know™ Coloring Book for Adults

Bold, expressive emotion art for grown-ups to slow down, color, and reset.

All three, digital downloadsInstant download. Coloring for kids, activity for kids, coloring for adults.
All three digital · $21.99
How to play

How to play the game.

Watch the quick walkthrough, then grab the rules, the quick start guide, or a free coloring page in your language.

Emotions You Know — How to Play
Your How to Play video goes here. In GoHighLevel, upload a video or paste a link.
Language
Learn the rules
The full rule book
Download
Quick start guide
The short version, learn in minutes
Download
Free coloring page
For the kids, on the house
Free download
How the game works

A six-step emotional journey.

No reading required. Just colors, emojis, stories, and movement that walk kids from a big feeling all the way to owning it.

1

Feel It

Notice the big feeling.

2

Name It

Give the feeling a word.

3

Say It

Share it out loud.

4

Shift It

Move toward calm.

5

Move It

Let it move through you.

6

Own It

You’ve got this.

Why it works

Big feelings deserve safe spaces.

🎯

Name what they feel

Kids build the vocabulary to understand and name emotions, the foundation calm conversations are built on.

🗣️

Share it safely

Hard feelings get a safe way out, so kids say the thing instead of shutting down or acting out.

🥖

Build empathy & resilience

When kids feel heard, they learn to listen. One honest moment becomes lasting trust.

60-Second Setup
👥 2–10 Players
🌟 Ages 5 & Over
📖 No Reading Required
🌍 Multiple Languages
Schools, organizations & bulk

Bringing it to a group? Let’s talk.

For schools, districts, churches, youth programs, nonprofits, and organizations putting Emotions You Know™ in more hands. Tell us what you need and we will follow up with quantity pricing.

  • Bulk discounts at any quantity
  • In-kind statements for schools and partners
  • Purchase orders and invoicing welcome
  • Available in English, Portuguese, and Spanish

Let’s get your group set up

Tell us about your order and we will send pricing, usually within one business day.

🙌

Got it. Thank you.

Your inquiry is in. We will reach out shortly about quantity and pricing.

Free coloring page preview
Free download

A free coloring page

Print one for the kids while the game ships. Color it together, then talk about the feelings on the page. Free in three languages.

Click here to download ↓
Give a game

Every purchase helps fund games for children and families who need them.

These games reach families and homes around the globe, giving children and the people beside them a safe space to be heard.

Donate or sponsor games
Get involved

Help the conversation reach further.

Earn with us, partner your school or organization, or give to put the tool in the rooms that need it most.

← Get involved
Affiliate Program

Share the work. Earn with it.

If you already believe in emotional clarity, you can put Emotions You Know™ in front of your people and earn on every sale your link drives. Educators, creators, coaches, and community leaders welcome.

How it works

A simple path to your unique link.

1

Apply

Complete the affiliate application. It takes a few minutes.

2

Set up your account

We collect what we need to set up your affiliate profile.

3

Get approved

We review applications and approve the right fit, then send your unique link.

4

Share it

Post, email, or recommend it to the people you already serve.

5

Earn

Earn commission on every sale your link drives.

🚀

Advocate

For anyone ready to share and earn on the sales their link drives.

Ambassador

For active partners who share consistently and bring real reach.

🎯

Creator Partner

Custom and co-branded arrangements for larger audiences and organizations.

Applying does not guarantee approval. We review each application and follow up by email with next steps, including when onboarding calls are available.

← Get involved
Fundraising Program

Raise funds with a tool that helps families connect.

Apply to join the Emotions You Know™ Fundraising Program. Watch the short video to see how it works, then complete the application. Our team reviews every request personally.

Watch first

See how it works.

Fundraising walkthrough video. In GoHighLevel, upload a video or paste a link.
⚙️

Easy setup for schools and organizations

A simple link and a short setup, built for PTAs, churches, teams, and nonprofits.

🧩

A tool families actually keep

Families get something they actually use, long after the fundraiser ends.

💛

Earn while supporting emotional learning

Every sale funds your group and puts emotional clarity in more hands.

The steps

From apply to funded.

1

Apply

Complete the short application below. It takes a few minutes.

2

Get approved

Our team reviews every request, then follows up to set a quick partnership meeting.

3

Share

Send your link to your families, members, and community.

4

Earn

Your group raises funds on every game sold through your campaign.

Apply now

Fundraising application.

← Get involved
Partner With Us

Bring emotional clarity to your whole organization.

For schools, districts, organizations, and faith communities ready to make this a system, not a one-time event. We handle the rollout, the training, and the reinforcement.

School fundraisers

Raise funds for your school with a tool families actually use.

Bring Emotions You Know™ to your school as a fundraiser. Your families get a tool that helps children name what they feel and talk before things break down, and your school raises funds while sharing it. On a short call we walk through how it works, in-kind donation opportunities, sponsored games, and bulk options for classrooms and districts.

1

A tool families keep

Not a candle or a coupon book. A tool that helps kids and parents talk.

2

In-kind donation opportunities

There are in-kind opportunities worth exploring, plus sponsored games for families who need them.

3

We handle the setup

Simple to launch for PTAs, classrooms, and whole districts.

What partnership includes

Built to last past the launch.

  • Bulk and site licensing for the game and Refill™ Series
  • Keynotes, workshops, and PD days scoped to your people
  • District and org implementation across multiple phases
  • Reinforcement so the language becomes culture, not a memory
  • A give-back path to sponsor families who cannot afford it
🏫

Schools & Districts

From a single campus to a full district rollout.

🏢

Organizations

Team rollouts that build psychological safety.

Faith & Community

Group programs for churches and nonprofits.

🎓

Colleges

Student wellbeing and residence life at scale.

Start the conversation

Two ways to begin a partnership.

Tell us about your people and goals, and we will shape a partnership that fits. Request a partnership and our team will follow up, or book a call to talk it through live.

📝

Request a partnership

Share a few details about your school, district, organization, or community, and what you are trying to build. We will review and respond with next steps.

Form coming soon. For your build: connect this to the partnership intake form (org type, scope, goals, timeline) feeding your Partner pipeline.

📅

Book a partnership call

Prefer to talk it through first? Schedule a conversation and we will explore the right fit together, no commitment required.

Scheduling link coming soon. For your build: drop your Calendly link here and this button connects to it.

← Podcast
Be on the show

Apply to be a guest on the podcast.

Educators, parents, fathers, counselors, and leaders with a story worth telling. Tell us about you and the show you fit, and we will reach out about recording.

  • Emotions You Know™ Podcast
  • What Kids Say Today
  • A Mother's Voice Matters & A Father's Voice Matters
  • My Testimony

Questions first?
📞 334-740-9246
✉️ [email protected]

Guest application

Tell us about you

A few details and your story, and we will be in touch.

🎙️

Got it. Thank you.

Your application is in. We will reach out about getting you on the show.

Let's talk

A short conversation about your people.

Tell us a little about your home, school, organization, or community, and we will set up a short call to walk through the right next step.

  • Families, schools, districts & universities
  • Organizations & leadership teams
  • Athletics & first responders
  • Keynotes, workshops & trainings

Prefer to reach out directly?
📞 334-740-9246
✉️ [email protected]

Start the conversation

Tell us a little about you

Quick details, then we will set up a time.

🫶

Got it. One last step.

Pick a time that works for you and your conversation is set. Prefer we reach out instead? We will follow up shortly.

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